free email marketing with mailchimp

Monday, September 7, 2009

If you offer email campaigns or you offer a newsletter to your subscribers, MailChimp may be the solution you've been looking for. It intends to be not only powerful but also easy to access
and fun to use.

The process of account creation is classic but some points are taken into account. For example if you register with a free email account (gmail, hotmail, yahoo, ...) you will receive a validation code via SMS and what I saw there is U.S. operators. So you must use a different email address (if you have a website that comes with will do nicely).
The second point is the type of account you create. Consider a free account
Unlike many other such services rather obscure, MailChimp is very "user-friendly interface with a colorful, fun and easy to understand.

So even if you have never done campaign emailling just follow the steps proposed by the tool. In order: build your list - create your campaign - calculate benefits. Each stage has small video tutorials to show you what to do and how. If that does not quite complete FAQ is present as well as various aid.

Create list
As you can imagine this is where you select the list name, the name for the sender (you, your website, your brand, ..), the title of the mail ... but also various other options as:

let the customer decide if he receives e-mails in HTML or text

receive a confirmation email each time someone subscribes or unsubscribes from the list

set up a reminder of why the person receives this e-mail ( "You are receiving this mail because you subscribed to our newsletter on product promotion produitpromo.com ...)

the physical address of the sender (Required by law)

The URL of the Web ...

Customize the list
Here too many options and I will not mention them all but know that it is possible to configure various aspects of your email:

* Complete the graphic (structure, background, border, header, adding images, language of form, style links, ...). Better if you know enough HTML and CSS you can go directly into the code to completely customize your release and 100% difference.

* The type of form. Indeed the whole process of a newsletter is managed: the stage of registration to the list via the form (which you can place on your site or blog) for sending mails, emails and confirmations or to unsubscribe, you can ... and all work according to your desires and your theme:) Not to mention a "light" version suitable for blog sidebars.

* Gadgets exist as a counter to your newsletter subscribers, a program of "affiliation" for MailChimp (you earn credits points)

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